About
Instrument works with global brands and backyard startups. We’re a small, insanely hard-working team that is passionate about creating simply great work. If there’s not a great tool out there for the job, we can build the best one possible for you. We’re Apple nerds, web fashion fanatics, closet marketing gurus and code monkeys. Our experience spans industries from Action Sports to Biotechnology and we’re happy about that.
News
Business, January 28, 2008
Portland Spaces is a magazine about designing the spaces where we live, work, play and socialize.
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INSTRUMENT
2440 NE MLK Jr. Blvd.
Suite 101
Portland, OR 97212
p. 503.928.3188
Featured Projects
Interactive, April 2, 2007Wieden+Kennedy
Instrument was called on by W+K to help produce the new online presence for one of the greatest independent advertising agencies worldwide, Wieden + Kennedy of Portland, Oregon. Wieden is best known for it’s work with Nike, Miller, EA Sports and ESPN and has been looking for the best way to expose potential clients to it’s most important work while positioning the agency as a player in the interactive world of new media. The new wk.com features front-end Flash wizardry by Marcos Weskamp ( Who also built the popular Newsmap ) and a custom, AJAX enabled Content Management System built by Instrument in Ruby on Rails with a complete API. Now, Wieden staff has access to manage hundreds of pieces of content through a simple, powerful and elegant web-enabled system. Instrument is proud to have played an integral role of the production and launch of this ground-breaking website for Wieden+Kennedy.
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Interactive, January 3, 2007Simply IvoryWieden+Kennedy
Instrument was approached by Wieden+Kennedy to help build, deploy and manage a new promotional website for Procter and Gamble’s Ivory brand soap. Simplyivory.ca is designed in Flash, with a custom content management system from which our client can manage all aspects of the content, and contests the company runs periodically. The contest involves the ability for users to submit a profile and image of themselves or a friend for a “makeunder” courtesy of Ivory Soap. Instrument not only built the site, but developed the application that runs the website and manages every entry for the contest as well as the database of contest participants. Instrument has also been W+K’s partner for the management of the website and contest as well as email marketing, since launch.
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